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The social accounts were not growing and the content was fairly stagnant and uninviting, leading to few sales for the company
I could see the imagery, tone of voice and repetitive nature of the content were putting people off. With new photos and User Generated Content (UGC) I began to improve the aesthetics and changed the tone of voice so it created a more friendly personality. I varied the content types and introduced new themes as well as adding highlights for the first time and improving the hashtags used.
Paid Ads,Paid Ads,Social Media Management,Other
Travel & Leisure
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This brand had some pretty hard competition for search rankings and were stuck between #5-10 on rank and even lower for some of their target keywords
Woulvestuff reached out to us because they were trying to find a better way to use their existing chatbot. The store had a chatbot referring customers to the website from Facebook and inviting people to join a mailing list, according to the client, that list is responsible for 40% of the sites income.
the main challenge was that the client wanted to use the same chatbot for the website and Facebook, we had to do something that will provide a reason for new and returned users to engage with the chatbot and give their emails to join the community.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
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