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Generated leads across a wide range of personal injury areas which were converted into retained cases. These were Spanish speaking clients that were retained by the firm.
Client was launching a Spanish version of their site so they could target the Spanish speaking market across nine states.
Created multiple campaigns that were segmented by geographical area (state) and type of practice. This was a large build with hundreds of ad groups and keywords between two channels. YouTube ads were created utilizing custom audiences. The budget was allocated based on search volume.
Generated leads across a wide range of personal injury areas which were converted into retained cases. These were Spanish speaking clients that were retained by the firm.
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During our initial analysis of the company we identified the following challenges:
The customer's main challenge was not being able to deliver a profitable ROAS on Facebook and Instagram, despite their core audiences being present there, especially on Instagram. There was a lot of engagement that did not result in sales.
Their ROAS was stuck at around 50% (0.5 : 1).
Of note, the Northern Hemisphere was heading into spring, which is their busiest time, with 90% of their sales coming from the US, Europe and the Middle East, so it was important to see results very quickly.
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For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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