The client was able to achieve a 10X ROAS each month with limited spend and limited inventory based on goals.

0.5
ROAS

The Challenge

This client had limited inventory and limited budget. Our goal was to get over a 10X ROAS.

The Process

I focused only on top products. I created a Brand and shopping campaign using Googles bidding strategies. I also created a remarketing and low bid shopping campaign for highest ROAS only.

The Solution

The client was able to achieve a 10X ROAS each month with limited spend and limited inventory based on goals.

Skills Used

Google Shopping,Paid Ads

Industry

Gaming

Results by the numbers

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CPL

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  • Sophisticated B2B Buyer Persona
  • Long Sales Cycle
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Festival Pass

The world's first live events subscription service across music, film, food & wine, theater, tech & innovation and more.


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- Paid Media on Facebook & Instagram

- Paid Media Strategies & Funnels

- Landing Pages

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Organic monthly impressions

Bellissimo Custom Hats

Bellissimo is one of our flagship clients as we like mutually like to say : we scaled together.


Their online store capped sales as their only traffic source was Facebook advertising for a sustainably long time. When we started working with Bellissimo in 2020, our team set up their email marketing infrastructure. Over the last 2 years we have expanded our ecosystem to include: Influencer Marketing (now collaborating with celebrities like Snoop Dogg, Steve Aoki, Floyd Mayweather and Jamie Foxx), text marketing, social media marketing, and a website revamp complete with hat customization tool.


Bellissimo now sees sustainable increase month over month. This year Bellissimo is seeing 160% more revenue than last year. 


Key achievements: 

• Influencer marketing strategy and partnerships facilitated in the fashion, sports and entertainment industry: Steve Aoki, Floyd Mayweather, Snoop Dogg Jamie Foxx, Mr. Mature

• 0 to 150k organic monthly impressions on Pinterest within 6 months

• 26k engaged Instagram followers

• created a targeted fan group and grew it to 1k members in one month, now at 3k members; the results have been overwhelming: group members share great content (ie. wearing the brand's products), this "feeding us content" which in return is bringing continuous growth; we also started to monetize the group and gain direct Shopify sales from group members

• Created an automated way to receive customer tags, photos and videos. Now, about 50% of our content is generated by other users which means we get extra reach and impressions without added effort.

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