I was able to set up a process that gave visibility to offline appointment data that resulted in sales to our Ad spend. The results were 4x ROAS.
expert
The challenge that was presented was the company had multiple flagship locations but had a lack of appointments for their sales reps
I was responsible for setting up the strategy on how to start filling up appointment slots.
I was able to set up a process that gave visibility to offline appointment data that resulted in sales to our Ad spend. The results were 4x ROAS.
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As an experienced marketer in the medical supplies space, we identified many challenges during COVID within sourcing quality face masks. Once we had access to quality masks we could actually deliver, it was a big challenge to market these masks, as most channels (Google, Facebook, Amazon) were banning masks from being advertised.
Developed & produced digital and lineal content during FIFA Brazil World Cup 2014 to increase a niche market viewer base.
Developed & produced digital and lineal content during the Supercup Final 2015
Developed & produced a series of interviews with the top Latin American soccer players in Europe