
These 2 channels became very significant and lower cost sources of activation.
Lambda School was looking to grow their Influencer and Affiliate program to drive more enrollment. These were two channels they'd never worked with before.
For this process, I launched a new Affiliate platform with Impact. I leveraged this for both Affiliate and Influencer programs. I also would have then amplified this content across the the various social media channels
These 2 channels became very significant and lower cost sources of activation.
Paid Ads,Paid Ads,Paid Ads,CRO,Marketing Strategy
Education
Put your e-mail in and we'll arrange a consultation call for you
As a U.S. based company WardJet was looking to increase their sales of large, production grade, industrial waterjet cutting machines across Canada. Though they were scaling a significant budget to their campaigns, the conversion rates remained less than 1% and inbound MQL’s (marketing qualified leads) were not increasing proportionately.

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.