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These 2 channels became very significant and lower cost sources of activation.
Lambda School was looking to grow their Influencer and Affiliate program to drive more enrollment. These were two channels they'd never worked with before.
For this process, I launched a new Affiliate platform with Impact. I leveraged this for both Affiliate and Influencer programs. I also would have then amplified this content across the the various social media channels
These 2 channels became very significant and lower cost sources of activation.
Paid Ads,Paid Ads,Paid Ads,CRO,Marketing Strategy
Education
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One of top market leaders in tech education space. Very strong and well-respected offline presence but was struggling to build online presence through organic search.
Improve the storytelling from social content to generate more leads relevant to the brand and generate more brand awareness.
Wildflower Cases is a woman-owned and operated iPhone accessory company in Los Angeles California. Each exclusively and limited edition fashion iPhone accessory is designed by founder Michelle Carlson and her two daughters, Devon and Sydney Carlson.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
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