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I was pleased to have the campaign go viral - far surpassing the client's objectivey, and collecting high quality leads at a cost of $0.50.
I manage Google ads, Facebook and Amazon ads for this brand. The client's objective was to grow sales across their retail business, but also get new leads for their wholesale business, so I work both on the B2C and B2B side with them. There have been multiple challenges to tackle here, but the one I'll focus for this case study on is their need to grow their lead base for their B2B business...which is typcally an involved and long process.
I created a campaign that would target hair salon owners on social media - specifically, offering a trial sized product at no cost in exchange for information on them, their business, and the products they buy for the business.
I was pleased to have the campaign go viral - far surpassing the client's objectivey, and collecting high quality leads at a cost of $0.50.
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This brand had horrible open and click rates. I was able to raise those metrics by executing best practices and sharing non-sales-based information that led to sales and good email engagement in just 2 months.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
For businesses in the ever-evolving world of e-commerce, optimizing email marketing is the key to success. Feedmark Ltd, an e-commerce company, realized the importance of enhancing their email marketing strategy to boost engagement and ensure customer trust. This case study delves into how their partnership with Mayple ushered in a new era of growth and success.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
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