
We created a new website that highlighted the technology and research behind their products. Created a brand with a more descriptive tagline and company mission statement. That was followed by implementing a complete brand awareness campaign.
Working with NOW Branding, we completed a rebrand of the entire company. This included creating a new logo, new tagline, a complete overhaul of the website, and rebranding product designs, and office decor.
We started with a comprehensive research report on the industry, that included SEO, competition, resources, and the market. We conducted a complete branding session with the client to understand their tone and the direction of the company. I was tasked with updating their tagline, and rewriting their entire website, followed by developing and writing their brand awareness campaign.
We created a new website that highlighted the technology and research behind their products. Created a brand with a more descriptive tagline and company mission statement. That was followed by implementing a complete brand awareness campaign.
Branding,Content Marketing,Copywriting,Marketing Strategy,Web Development,Other,Paid Ads,Paid Ads,Paid Ads,Web Development,Branding
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Gruvtowl (Groove-Towel) was a new product entering a golfing market full of big, established brands. The product (a golf towel with integrated brush) was innovative and well designed, but entering a category with no direct competitor meant there was no established product to pitch against.
The marketing budget was modest and the stakes were high – the client had to prove the product worked and deliver fast sales to fund future investment.

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.