
Kenko wanted to increase conversions with Facebook ads. They hadn't clearly defined their audience and we had to help them find the right customers for them.
With several flavors, a cool brand image, it was easy for us to play around with the creative. We played around with numerous angles of static ads and created a beautiful product-centric video that generated the highest amount of conversions from the campaign.
You can view the video here -> https://www.youtube.com/watch?v=QtSjdsSMHgg&ab_channel=SH1FT
Paid Ads,Paid Ads,Branding,Copywriting,Branding,Branding
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The RootsTech conference is the largest genealogy conference in the world. For the first 10 years, the conference was held in Salt Lake City, UT as an in-person conference with only 40k attendees. When the pandemic hit, the challenge was how to take an in-person conference, make it virtual and expand the global footprint of the business.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.