
Kenko wanted to increase conversions with Facebook ads. They hadn't clearly defined their audience and we had to help them find the right customers for them.
With several flavors, a cool brand image, it was easy for us to play around with the creative. We played around with numerous angles of static ads and created a beautiful product-centric video that generated the highest amount of conversions from the campaign.
You can view the video here -> https://www.youtube.com/watch?v=QtSjdsSMHgg&ab_channel=SH1FT
Paid Ads,Paid Ads,Branding,Copywriting,Branding,Branding
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The previous marketing agency was developing a ton of pages and providing blog assets, but after four years, they just couldn't deliver in developing actionable leads. So when taking over the customer, we had to rebuild the customer website, build out an email campaign and work on programs that make the phones ring.
When it comes to advertising on social, its very challenging, since products are cheap. This made it difficult to make it profitable with ads when targeting directly to individuals (B2C) instead of business owners (B2B). They are more profitable when they get bulk orders from businesses or organizations. Targeting a cold audience on Facebook/Instagram was challenging to stay profitable at scale.

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