In the very first month of implementing our email marketing strategy, we generated an additional $200,000 in revenue from email marketing alone! We have now also implemented SMS marketing and have helped LEGOE increase their conversion rate and LTV.
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Like any project, there are always a few challenges that need to be faced. As for LEGOE. we had to create her entire email marketing strategy from scratch on Klaviyo. It is a very luxury maternity clothing brand, and they were worried about emailing customers too much as they never had this setup before. We had to find a good amount of emails to send to the audience without a high spam complaint.
We used our proven email marketing flow strategy to bring in the highest revenue possible for LEGOE. while keeping the audience happy and not complaining about too many emails. From designing and launching a popup that converted well, A/B testing time delays, subject lines, copy, and design inside each email.
In the very first month of implementing our email marketing strategy, we generated an additional $200,000 in revenue from email marketing alone! We have now also implemented SMS marketing and have helped LEGOE increase their conversion rate and LTV.
Email Marketing
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Funded startup (including Shark tank) in the health & wellness space. Negative sentiment content was surfacing in search results for their brand keywords which was ultimately causing a poor online reputation and lack of trust/credibility with target users. No strategic SEO roadmap in place for non-brand organic traffic growth.
The International Air Transport Association (IATA) is the trade association for the world’s airlines, representing some 290 airlines or 83% of total air traffic. Support many areas of aviation activity and help formulate industry policy on critical aviation issues.
IATA was looking for support in there foreign affairs department, looking to support the VP head of Europa ( iata's largest region) directly through the creation of a PR & Marketing campaign to build cohesion between governments and aviation industry stakeholders.