Over the course of 6 months, the client experienced an 860% growth in monthly revenue with a 7X return on ad spend. They were able to get on Shark Tank and received an offer from Kevin O'Leary.

7
ROAS

The Challenge

Lucid Dream Leaf is a dietary supplement company whose flagship product is a lucid dreaming supplement that activates the neurotransmitters involved in conscious, controlled dreaming. I was hired to help turn around their unprofitable digital advertising campaigns.

The Process

  1. Analyzed past results and implemented proper analytics and goal tracking.
  2. Conceived and managed new types of digital ads and campaigns.
  3. Revised search engine marketing keyword strategy, demographics targeting, ad copy, and campaign settings resulting in a substantial increase in revenue.
  4. Continuously optimized campaigns, A/B tested and refined keywords, ads, and ad groups in order to improve ROAS (return on ad spend).

The Solution

Over the course of 6 months, the client experienced an 860% growth in monthly revenue with a 7X return on ad spend. They were able to get on Shark Tank and received an offer from Kevin O'Leary.

Skills Used

Paid Ads,Paid Ads,Google Shopping

Industry

Health & Wellness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.5

CPR

Snagajob

Snagajob is a leader in the job boards space. I was brought on as a contractor to help them with digital media buying for a new service they were offering. Snagajob Workers allows people to apply to Snagajob, then select shifts they want to work with local companies. On-demand shifts with weekly payouts. I helped determine budgets for various channels, determine what efficiency goals were expected, what channels we should be in, then executed the media buying and optimized to bring down 'cost per applicant' as much as possible.

0.15

ROAS

Bearback

The client launched his brand on Amazon, and it became a best seller with over 1,000+ reviews. He was running Amazon PPC Ads himself, but it became a hassle and a worry to check in on it every day with his busy life.


Also, he wasn’t sure if he was doing everything that needed to be done. He was afraid that by doing it himself he could be wasting $1,000’s per month in adspend. So he decided to outsource to an expert.

Bounkit

They wanted to make their brand look better online & get more results

Chorus

Establish an online presence and drive online sales.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.

Blue Coffee Box

Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.