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Both Email and SMS are now vital to the brand, improving conversions as well as starting conversations. Email and SMS now make up an average of 60% of their e-commerce revenue – a 3x increase. Their overall e-commerce monthly revenue also saw a 65% increase.
Mad Viking Beard was born out of community action: a group of friends pledging to grow beards for charity, and spreading the word to their social connections.
It was important for Mad Viking to continue to build community and grow their business through their Email and SMS marketing.
They needed their marketing channels to reflect their unique brand and build a sense of community that respects their charitable origins and supports their revenue goals.
I developed an Email/SMS strategy with messaging honed to specific audiences, so each message feels tailored to its recipient. The language is casual and inclusive, creating that sense of community that is important to this brand.
Every campaign and automation received ongoing optimization to ensure engagement and revenue were always trending upward.
Both Email and SMS are now vital to the brand, improving conversions as well as starting conversations. Email and SMS now make up an average of 60% of their e-commerce revenue – a 3x increase. Their overall e-commerce monthly revenue also saw a 65% increase.
Email Marketing,SMS Marketing
Beauty
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The client had two sites that had very few content pieces, and needed consistent links build to compete in their market. Unfortunately, they didn't have a huge budget, so they needed a team that could focus on the things that truly move the needle.
Goals:
● To increase phone calls and form submissions from the New Jersey/Pennsylvania areas.
● To increase the number of users searching for “kel tren” by name.
● To improve the ranking for “near me” searches such as “water softening company near me”.
Samsonite had a CRM database of customers but had not sent an email in over 6 months. They were looking for a fresh approach for its email marketing program to re-engage and nurture current and new customers. The challenge was to establish a new strategy and approach that would improve email open rates and click through rates to ultimately increase its ecommerce sales for its travel bags, luggage and accessories.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
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