1. The opt-in conversion rate was 44% on the campaign launch (first month)
  2. The sales conversión rate was 4.3% on the campaign launch (first month)
  3. the upsale conversion rate was 13.2% on the campaign launch (first month)
0.22
CPO

The Challenge

  • Too much competition for this product
  • We had to find a way to sell a lot in a short period of time
  • They never advertised in the past

The Process

  • We helped the customer to create an UVP and the copywriting for their landing page
  • We created the strategy to sell this product with a cheap CPA and increasing the AVO using upsales
  • Finally, we shot the video for their ads and ran their campaigns to find the best audience for this product

The Solution

  1. The opt-in conversion rate was 44% on the campaign launch (first month)
  2. The sales conversión rate was 4.3% on the campaign launch (first month)
  3. the upsale conversion rate was 13.2% on the campaign launch (first month)
Skills Used

Paid Ads,Paid Ads,Copywriting,Branding

Industry

Beauty

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Parts Town

I was brought on board as the CRM/Campaign Manager and was in charge of revamping and enhancing the customer lifecycle. Our data lived in various systems so it was figuring out a way to enhance the programs using data.

Pet Living

Kristen Levine is a Pet Lifestyle Expert who specializes in giving excellent recommendation and advice to pet parents. She has 115k Facebook fans and 120k blog visitors a month, but she couldn't seem to figure out Instagram. She had 4k followers and could not seem to grow no matter what she tried.

10

ROAS

Plum Guide

Want to scale but have a hard time understanding Facebook attribution and how it bring incremental sale to the business.

ACCO Brands

ACCO Brands was looking to increase revenue through their email channel. The challenge was to create new revenue using the existing revenue channel and existing clients in which a new system/process can be developed and deployed across all 5 of ACCO's child brands.

U.S. National Whitewater Center

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

Feltman Brothers

In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.