expert
I was able to convince the law firm, in conjunction with our website vendor, to launch a blog. I vetted the blog partner and worked closely with the team to get the blog up and running then managed it.
I owned and managed the launch of the blog from development through daily maintenance.
Other,Branding
Professional Services
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the Brand was suffering YoY loses due to negative PR from years prior. A new head of marketing was brought in to overcome obstacles for the 125 year old hotel and increase revenues. Our challenge was to take over lackluster performance on digital and drive increased conversion rates, ROAS, and bottom line revenue.