Growing the number of students enrolled in the academy courses. The courses are considered to be very expensive and required a longer conversion funnel.
Created a webinar & content funnel, the approach was to create a funnel that starts with prospects visiting a free webinar and continues with a strategic email and Facebook, campaigns that drove prospects to receive a free consultation call that converted them into paying clients.
Additionally, a lot of effort was invested establishing a community via a Facebook group to support the brand strategy.
50-100 new students each month
Paid Ads,Paid Ads,Email Marketing,Content Marketing
Education
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Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

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