This was a legacy account take over from an existing agency. The existing agency was not running a "test and scale" structure and things were thrown all around the account. Creatives with tons of scale and signal were left out to dry, because they were buried in the account structure.

This brand used CM commerce for their email communications. I reviewed their existing flows in CM and rebuilt their improved emails within Klaviyo.

The client didn't have a lot of confirmed assets so I was able to utilize resources from their site and reviews section.

I was brought in to advice Smarter Options on website structure and set-up all Google Ads

The Lake House is a new property and came to my team to generate awareness around their launch and also to drive bookings once their doors opened.