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Conversion Rate:
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Transactions:
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expert
MResell is an e-Commerce brand that sells refurbished Apple products.
The products are inspected by authorized Apple technicians to ensure the best quality.
They were founded by a team behind Digital Inn, an Apple premium reseller chain in Sweden.
They're currently servicing 10+ countries and have a 4.7/5 customer satisfaction rate.
We performed a high impact audit for them identifying their greatest conversion bottlenecks.
We identified why their bottlenecks were impacting conversions.
We made specific recommendations of how to fix the problems.
We continued to do CRO consulting for their team.
Our Attention to Detail
The client had mentioned that they previously worked with other CRO agencies and were doubtful we could have any influence. Although skeptical, they still worked with us. Their small investment returned itself back over 10X
Our Flexibility
The client wanted us to do perform this project as a white label service for Mrsell. Not only were we able to do that, but we created an incredible presentation all branded with their company logos and formatting. No questions asked :)
Our Service
The client had a lot of questions as feedback to the audit. Great questions! We made sure that within 24 hours, they’d have the answers they needed. We don’t keep people waiting on us!
Conversion Rate:
Before: https://i.imgur.com/ThNeAae.png
After: https://i.imgur.com/cmhNOel.png
Transactions:
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After: https://i.imgur.com/14QicTt.png
CRO
Electronics
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Bellissimo is one of our flagship clients as we like mutually like to say : we scaled together.
Their online store capped sales as their only traffic source was Facebook advertising for a sustainably long time. When we started working with Bellissimo in 2020, our team set up their email marketing infrastructure. Over the last 2 years we have expanded our ecosystem to include: Influencer Marketing (now collaborating with celebrities like Snoop Dogg, Steve Aoki, Floyd Mayweather and Jamie Foxx), text marketing, social media marketing, and a website revamp complete with hat customization tool.
Bellissimo now sees sustainable increase month over month. This year Bellissimo is seeing 160% more revenue than last year.
Key achievements:
• Influencer marketing strategy and partnerships facilitated in the fashion, sports and entertainment industry: Steve Aoki, Floyd Mayweather, Snoop Dogg Jamie Foxx, Mr. Mature
• 0 to 150k organic monthly impressions on Pinterest within 6 months
• 26k engaged Instagram followers
• created a targeted fan group and grew it to 1k members in one month, now at 3k members; the results have been overwhelming: group members share great content (ie. wearing the brand's products), this "feeding us content" which in return is bringing continuous growth; we also started to monetize the group and gain direct Shopify sales from group members
• Created an automated way to receive customer tags, photos and videos. Now, about 50% of our content is generated by other users which means we get extra reach and impressions without added effort.
The challenge was differentiating American Eagle Outfitters from its competitors in the teen specialty retail space as well as keeping all social media channels fresh and unique to increase followers, engagement and traffic to the website.
