For this tech/SaaS/mobile app brand, we are already showing big results with the small market targeted inside the larger real estate marketing and tech segment.


A big success indicator here is that over 70% of sales come from Organic Search results using on-page and product SEO in a strategy that's targeting users wanting an affordable way to get real estate listings onto their site and a way to manage those thru a simple mobile app.


The strategy is focused on SEO around the web platforms they use now and other solutions that most in the market have become frustrated with and thus are looking to move.


Our emphasis is on longtail keywords only that mesh with the above strategy. This has led to an increase of over 500% in month-to-month sales and checkouts on the website.

2
CPL

Jason P.

Mayple Vetted

expert

The Challenge

This brand serves real estate property managers, home builders, brokerages, and agents who want to add home listings to their website with search, SEO, ads, and a mobile CRM.


The challenge here is really 3-fold:







  • Compete with more costly yet established brands in a big marketplace
  • Overcome education issues in the market such that the brand is seen as a fit for their needs and chosen (realtors, builders, and property managers know very little about technology - even the tech, data, and platforms that enable their industry)
  • Reach just the right audiences amidst a very wide, noisy real estate market for web and digital marketing

The Process

The Solution

For this tech/SaaS/mobile app brand, we are already showing big results with the small market targeted inside the larger real estate marketing and tech segment.


A big success indicator here is that over 70% of sales come from Organic Search results using on-page and product SEO in a strategy that's targeting users wanting an affordable way to get real estate listings onto their site and a way to manage those thru a simple mobile app.


The strategy is focused on SEO around the web platforms they use now and other solutions that most in the market have become frustrated with and thus are looking to move.


Our emphasis is on longtail keywords only that mesh with the above strategy. This has led to an increase of over 500% in month-to-month sales and checkouts on the website.

Skills Used

SEO,Paid Ads,Paid Ads,Paid Ads,CRO

Industry

Technology

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