
We delivered a digital human that can; listen, speak, see and understand. On a touch screen invites could interact with the avatar as a contact point with the companies. By checking in invites could have a chat with the avatar in a personal manner and request or leave any data for Navantia. deployed for the first time in Operational at WindEurope 2022 Bilbao. and to be used in all other global congresses in the future.
Create and AI assist with a human touch that can deliver enterprise-grade conversational AI for an extremely specific Industry, wind power in open waters. Use the AI assistance en congresses and exhibitions as a point of gathering and sharing delicate info with invitees.
from ideation stage to onsite deployment.a full cycle project management from the marketing. tech side.
We delivered a digital human that can; listen, speak, see and understand. On a touch screen invites could interact with the avatar as a contact point with the companies. By checking in invites could have a chat with the avatar in a personal manner and request or leave any data for Navantia. deployed for the first time in Operational at WindEurope 2022 Bilbao. and to be used in all other global congresses in the future.
CMO,Branding,Content Marketing,Copywriting,CRO,Branding,Email Marketing,Marketing Strategy,Branding,Web Development,Web Development,Other,Public Relations
Technology
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The brand was struggling to improve the ROAS of their online store above 300%, after getting a taste of 800 - 900% during the pandemic, when people being stuck at home all day every day was beneficial to a brand like theirs. The brand was already familiar to consumers who were used to seeing it at stores like Harvey Norman and Kmart, but now could no longer shop at those stores. Another challenge was not being able to offer discounts on their products deeper than the stockist retailer were offering.
The target ROAS was 500 - 600%. The channels they were using were Facebook/Instagram Ads and Google Ads. Facebook was an area of concern as they did not see consistent returns there, although the channel very well during lockdowns.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.