The client wanted to attract new customers

huge list, 2-4 emails focusing on the products per month. No sales

Renown was having great success with direct mailers since the 90's, but hadn't developed their online presence and paid media strategy. We had no data going in on which products to focus on, which channels to choose, or how to position ourselves in the market.

Thought Cloud enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.