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At the end of the project, Karen had a beautiful and functional new website that fully supported her business model with a complete marketing plan for how to roll out her new positioning across channels to attract new customers.
Now she is in the process of putting the plan into action.
With Covid impacting the world and travel coming to a grinding halt, Karen suddenly found herself no longer being able to return to her country of residence to continue with her interior design business. This gave her the opportunity the embrace edesign and broaden her horizons through affiliate sales. To support her in this vision, we helped her create her Marketing approach and website.
We kicked off the project with n in-depth workshop to fully understand the company's positioning, customer base, service and vision.
Following this, we did a complete review of her existing website and communications. Based on this we created an end-to-end marketing strategy with a clear roadmap in terms of recommended channels and tactics, messaging and segmentation, media etc.
With the success of the initial project, our scope was expanded to include the actual development of the website.
At the end of the project, Karen had a beautiful and functional new website that fully supported her business model with a complete marketing plan for how to roll out her new positioning across channels to attract new customers.
Now she is in the process of putting the plan into action.
Marketing Strategy,Web Development,Web Development
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Challenge: underutilized email marketing list
Challenge: lack of social media presence
This brand only sells in their brick and mortar store. With email marketing our team brought in a consistent 20% more revenue and an extra $60k in sales for Black Friday (store typically makes $2.5M yearly) and with social media management we grew their sales 40% month on month.
Build the pillars and grow an end-to-end influencer program, leveraging an existing referral program and creating the basis for a new affiliate program. The main challenges of the projects were:
MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
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