At the end of the project, Karen had a beautiful and functional new website that fully supported her business model with a complete marketing plan for how to roll out her new positioning across channels to attract new customers.

Now she is in the process of putting the plan into action.

The Challenge

With Covid impacting the world and travel coming to a grinding halt, Karen suddenly found herself no longer being able to return to her country of residence to continue with her interior design business. This gave her the opportunity the embrace edesign and broaden her horizons through affiliate sales. To support her in this vision, we helped her create her Marketing approach and website.

The Process

We kicked off the project with n in-depth workshop to fully understand the company's positioning, customer base, service and vision.


Following this, we did a complete review of her existing website and communications. Based on this we created an end-to-end marketing strategy with a clear roadmap in terms of recommended channels and tactics, messaging and segmentation, media etc.


With the success of the initial project, our scope was expanded to include the actual development of the website.

The Solution

At the end of the project, Karen had a beautiful and functional new website that fully supported her business model with a complete marketing plan for how to roll out her new positioning across channels to attract new customers.

Now she is in the process of putting the plan into action.

Skills Used

Marketing Strategy,Web Development,Web Development

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

5

ROAS

SonoHealth

When I started with the client, they were brand new in a very competitive market.

Realplay

When this client came to us, he wanted his videos edited into a montage each week. At the time, I didn't have a resource to help him with it, but through some hard work, we were able to find a solution for him that works. Currently, he looks forward to see what we come up each week!

0.6

CPM

Desert Data Recovery

Optimize ads performance and search engine rankings

0.4

CPL

Small Screen Producer

Pam Vinje and Mike Isbell initially contacted me through UpWork to assist with some issues surrounding click fraud they were seeing on their accounts and needed advice on how to best handle it. I was able to work through the complex problems by researching what was happening and ultimately solving them with a 3rd party solution. As a result of how well it went, they asked me to review and help manage accounts for their business.





Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

‍

‍

Film Independent

‍Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
‍

‍

M1 Concourse

‍M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.