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NWM has been seeing a revenue increase of 15-20% month on month since our team has been at the helm of their email marketing projects.
Specifically, we have helped them achieve:
We are now working with NWM to continue delivering the same statistics on a bigger list. We are implementing processes to rapidly grow their subscriber list, turn more subscribers into customers and form new partnerships for revenue diversification.
Company: produces and sells parts for recreational boats like switches and breaker, as well as custom panels.
Challenge: their acquired a 40k email subscriber list that was not monetized to its fullest
Results: 15-20% increase in revenue month on month as a result of our team's email marketing efforts
New Wire Marine has acquired a list of 40k email subscribers that was not bringing in revenue. Our team has been working with NWM since September 2021 to implement automated email flows that bring sales on demand, as well as delivering weekly email campaigns that are relevant to a very niche audience, bring value and entertainment.
We helped NWM switch ESP from MailChimp to Klaviyo. This has allowed us to hyper segment our list and send targeted emails to sub-segments of their subscribers based on their purchase behavior, purchase history, email engagement activity, amount spent and more.
We have also developed a comprehensive email marketing editorial calendar and plan for each quarter in order to achieve their email revenue goals. As a result we have been overachieving their email revenue targets and their list is more engaged than ever.
NWM has been seeing a revenue increase of 15-20% month on month since our team has been at the helm of their email marketing projects.
Specifically, we have helped them achieve:
We are now working with NWM to continue delivering the same statistics on a bigger list. We are implementing processes to rapidly grow their subscriber list, turn more subscribers into customers and form new partnerships for revenue diversification.
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Andrea joined Fellow as the Director of DTC eCommerce - a Series B, coffee gear startup in San Francisco. She led the eCommerce B2C business, responsible for the P&L, eCommerce marketing and website product roadmap.
When she joined, the team has experienced some success with the first year of the pandemic, due to people investing in their home coffee brew bar. The challenges she faced were: there was no eCommerce team, no growth strategy, limited resources and budget, few business processes + low cross-team cohesion.
Re-designed the website & the brand promise. Update the customer experience.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.
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