Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
landing a new brand to a new market. nonno nanni became a top of mind brand, present in all top supermarket in the east cost of the US and all of spain and portugal.
Nonno Nanni is an Italian brand offering fresh Italian cheese since 1947. A family run business that respects its same commitment to quality and traditional cheese making art, passed down from generations to generations. The company is today led by the 3rd generation of the Lazzarin Family.
We helped Nonno Nanni developed an integrated communications campaign to create brand awareness and relatability to position the brand within the US and Spanish culture and cheese lovers. Working collaboratively with Nonno Nanni’s global marketing department, we launched Nonno Nanni cheeses in Spain, Portugal and the US.
Using data reports, we developed a marketing, communication and lead generation funnel strategy to direct its target audience to owned media. As well as, created action-based content focused on having an impact on the consumer’s personal needs. Through a Public Relations and Influencers campaigns, we were able to create a solid base of brand awareness. Generating a push and pull dynamic between the target, the brand and the sales points.
landing a new brand to a new market. nonno nanni became a top of mind brand, present in all top supermarket in the east cost of the US and all of spain and portugal.
Paid Ads,Paid Ads,Paid Ads,Paid Ads,CMO,Other,Content Marketing,Copywriting,Marketing Strategy,Marketing Strategy,SEO,Public Relations,Other,Paid Ads
Food & Drink
Put your e-mail in and we'll arrange a consultation call for you
Onto is establishing a new category in the 'electric car buying' space that is 'car subscriptions'. Rather than owning a car (and all associated costs), Onto offers a monthly flexible contract where all costs are included (including your charging). The challenge is that this breaks the normal assumptions of a driver and is a new way of having a car.
Our acquisition channels and ads need to explain this complex proposition into simple and easy to understand message as well as overcome the initial 'sticker shock'. Since we're all-inclusive, the monthly price is naturally higher than what consumers normally see on leasing deals.
As Head of Growth, I'm at the forefront of driving the acquisition strategy.
Michael was unsure if there was a viable market opportunity to provide virtual dermatology to Americans. He needed a viable way to test his business idea quickly. He turned to me to build out a paid ad program to gather leads for Clear Health.
The two of us needed to determine viable benchmarks of the cost per lead to determine whether or not this was a profitable business venture to supplement Nefaire. Additionally, we needed to determine the best ad platform to reach people interested in online dermatology.
The client has a SAAS company, the software is for ordering food without installing an app, it's all web based. The challenge was coming up with a paid media strategy that will ultimately get restaurant owners to schedule a demo to the software. It was a new software and they weren't sure if it will perform well in the market during COVID.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
