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We were able to get their ROAS from 0.3 to 1.75 within a couple of months, despite ongoing issues with the site. We proved out winning copy and creative combinations, along with audiences that showed continued success within their target demographic.
Oja was targeting a very small audience within only 2 cities in the US. We had to be clever about figuring out audience targeting that allowed them to hit their KPI's.
I was responsible for the entire paid media strategy. I worked with them to develop the right messaging, targeting approach, creative, and campaign structures to succeed through Facebook and Google advertising. We proved that there was demand in the product, and the bottleneck became their site speed and development.
We were able to get their ROAS from 0.3 to 1.75 within a couple of months, despite ongoing issues with the site. We proved out winning copy and creative combinations, along with audiences that showed continued success within their target demographic.
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Bat Control Specialists is a pest control company located in Ontario, Canada. As we all know, Canada can have some of the most frigid winters on the planet. Due to these cold winters, bats only come around for part of the year in the summer time. This means Bat Control Specialists has a small window of opportunity every year to snatch up as many clients as possible before the season ends or one of their competitors get to the clients.
Lilyana Naturals is a massive brand on Amazon.
After being acquired by an investment firm, they needed to bring on talented paid media freelancers to maximize revenue for their new DTC Website.
I was brought on to increase the proportion of revenue to the overall business coming from their Shopify store, instead of Amazon.
Take over digital marketing efforts, mainly Google CPC and social ads, and get account performance back to historic levels. CBD had experienced serious revenue issues after launching a new website. Total sales through digital were down 40% YoY, mainly stemming from digital channels and SEO.
We took over Google Ads and social ads, within 3 months account performance leveled off instead of falling weekly. In 6 months we were getting revenue not seen in over 12 months. By 2 years of the engagement, we had higher revenue results than ever before achieved with an ROAS of 12:1 from digital ad efforts with spends exceeding $50k/mo.
Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
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