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A startup in a small market share
Innovative Industrial cybersecurity supplier, I have created a very targeted LinkedIn campaign, focusing on job roles, industries, and company names for webinars, white papers, and platforms that OTORIO offers. In Google, I have created competitors and general search campaigns. In GDN, I have created banners and video campaigns in targeted industrial cybersecurity websites and youtube channels.
After 3 months, I reduced the CPL from 15$ to 5$.
Paid Ads,Paid Ads,Paid Ads,SEO,Marketing Strategy
Technology
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Maxis Services is a BC renovation and handyman contracting company. They reached out to us for help with:
Funded startup app in the weight loss space. Overwhelmingly negative online reputation for key brand terms. Experiencing trouble driving and sustaining any meaningful amount of qualified non-brand traffic through SEO.
Creating content that is both technical and consumer-friendly. We also have to navigate regulation waters to be sure not to make any claims or use specific verbiage.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
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