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A startup in a small market share
Innovative Industrial cybersecurity supplier, I have created a very targeted LinkedIn campaign, focusing on job roles, industries, and company names for webinars, white papers, and platforms that OTORIO offers. In Google, I have created competitors and general search campaigns. In GDN, I have created banners and video campaigns in targeted industrial cybersecurity websites and youtube channels.
After 3 months, I reduced the CPL from 15$ to 5$.
Paid Ads,Paid Ads,Paid Ads,SEO,Marketing Strategy
Technology
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Generating good ROI in a completely new market
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