Nicolas B.

Mayple Vetted

expert

The Challenge

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Art & Entertainment

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More Case Study

$300,000

Revenue

ConvertKit

At ConvertKit, I focused on building educational content in the form of emails, short-form social media videos, courses, and webinars. The unique challenges I faced revolved around keeping up with the consistently-changing digital economy in order to know the best content to teach and the purpose behind it.


It led to a lot of weekly research, interviews, and constantly making adjustments where necessary to ensure I was catering to our target audience.

0.05

ROAS

L'Oreal

L’Oreal are one of the UK’s biggest advertisers, and the single biggest beauty and cosmetics advertiser. Our objective was to grow market share and improve ROAS.

0.6

CPM

Desert Data Recovery

Optimize ads performance and search engine rankings

Restream

Build the pillars and grow an end-to-end influencer program, leveraging an existing referral program and creating the basis for a new affiliate program. The main challenges of the projects were:



  1. Streamline and automate the entire process to increase efficiency and accommodate a high volume of influencers without missing bespoke opportunities
  2. As the company wanted to keep everything in-house, I've worked with developers and data scientists to create a personalised database and report.