We were able to get some really good campaigns that stayed over 2X ROAS and .79X was profitable for them! They also had really good consistent viewership clicks etc. on organic as well
We had a lot of different changes on their website throughout the time working together & it was a struggle to keep a steady conversion rate optimization for them. We were able to get some really good campaigns that stayed over 2X ROAS and .79X was profitable for them!
We used both Pinterest ads & organic to really grow & scale their brand & get a lot of buzz for the custom logos
We were able to get some really good campaigns that stayed over 2X ROAS and .79X was profitable for them! They also had really good consistent viewership clicks etc. on organic as well
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Calian is a large B2B/B2G professional services company, publicly traded on the Toronto Stock Exchange. When I started with Calian in early 2019, they had a Drupal 7 website that had been somewhat neglected and had technical issues, and the design and content were overall unimpressive, and not representative of a strong brand with an umbrella of highly specialized solutions. They were also lacking a social media strategy, appropriate analytics tracking, marketing automation and a modern CRM solution.
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