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+ 300% Return on Investment
+ 100% Growth in Monthly Installs from Paid Ads
+ 120% Growth in Monthly Revenue
expert
Increase MAU's and medical subscriptions for the brand and affiliates members in the US. This has a direct impact on MRR.
Mapped out consumer journey and created a growth marketing strategy that was centralized on not just user acquisition but ongoing nurturing. This was strictly done through primary media channels including TikTok, Snapchat, Apple Search, FB/IG and Google universal campaigns. The main objectives were app installs + re-engagement campaigns.
+ 300% Return on Investment
+ 100% Growth in Monthly Installs from Paid Ads
+ 120% Growth in Monthly Revenue
Paid Ads,Paid Ads,Paid Ads,Apple Optimization,Paid Ads
Technology
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We started collaborating in 2017 when the client started looking for ways to engage and connect with a vast direct-to-consumer audience of individuals suffering from developmental and learning disorders or psychological traumas and their family members.
Because of the climate of the industry, many potential leads were wary of medical claims and were looking for evidence of efficacy.
Take over digital marketing efforts, mainly Google CPC and social ads, and get account performance back to historic levels. CBD had experienced serious revenue issues after launching a new website. Total sales through digital were down 40% YoY, mainly stemming from digital channels and SEO.
We took over Google Ads and social ads, within 3 months account performance leveled off instead of falling weekly. In 6 months we were getting revenue not seen in over 12 months. By 2 years of the engagement, we had higher revenue results than ever before achieved with an ROAS of 12:1 from digital ad efforts with spends exceeding $50k/mo.
