
-Total engagement increased on all social media platforms by a total of 12% in 1 month based on strategic campaigns.
-5,000 follower increase in 1 month on all platforms.
-New group of 50 loyal athlete ambassadors.
Finding the source of their low engagement on social media and how to improve the engagement for their gen-z audience.
Analytical research of all social media platforms and pin point problems that were affecting reach to USA/UK based audience 14-24. Created campaigns to increase engagement within this audience through influencer and social media marketing. Managed all social media profiles.
-Total engagement increased on all social media platforms by a total of 12% in 1 month based on strategic campaigns.
-5,000 follower increase in 1 month on all platforms.
-New group of 50 loyal athlete ambassadors.
Marketing Strategy,Public Relations,Social Media Management,Marketing Strategy
Education
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Breakr is a brand new creator to creator marketplace that connects musicians looking to promote new music with content creators/influencers looking to integrate music into their content as a way to monetize their social capital across platforms. As a brand new app / platform with a duel consumer target, my role as Head of Marketing + Growth was to grow our user base to provide proof of concept and product market fit by developing a robust brand and growth hacking strategy .

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