We were able to achieve the following given a short time frame:

  • Over five figures in the first month of sales
  • 10,000+ Social Media followers
  • Website launch
  • Email/sms flows
  • 6:1 ROAs
  • Hundreds of new customers
1
CPO

Abel P.

Mayple Vetted

expert

The Challenge

A new brand looking to launch its product and create an impact on the industry. A few challenges identified and discussed:

  • Have an explosive brand launch
  • Website creation and launch in a short time span (30 days)
  • Compete in highly competitive & loyal market
  • Establish brand, tone and position

The Process

I was the Account Director in charge of all digital efforts. The brand was presented to us and we had about 30 days to fully launch the brand during a pandemic and achieve the agreed upon revenue and customer goals:


Our Focus and Process:

  • Establish budget and projections
  • Gather Influencers
  • Build a new Shopify Website
  • Establish initial social presence and build "hype/buzz" around the launch
  • Build foundational email/sms flows
  • Launch digital ads
  • Emphasize product quality and education while minimizing discounts

The Solution

We were able to achieve the following given a short time frame:

  • Over five figures in the first month of sales
  • 10,000+ Social Media followers
  • Website launch
  • Email/sms flows
  • 6:1 ROAs
  • Hundreds of new customers
Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,Web Development,SEO,CRO,CMO,Other,SMS Marketing,Other,Copywriting,Branding,Email Marketing,Branding,Marketing Strategy

Industry

Health & Wellness

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