
As a result of my efforts, SyQwest received an increase in organic search traffic by 390%, 185% increase of pages per session, and improve time on site by 90%. SyQwest also saw a 46% decrease in their bounce rate.
High Level Results:
• Organic search improved by 390%
• Bounce Rate decreased by 46%
• Time on site increased by 90%
• Resulting in over $600,000 in additional revenue
SyQwest expressed frustration with their position and placement in Google’s search engine results
and felt they had lost touch with their customers. They wished to improve the amount of traffic coming in from organic search engine results for people looking for their products.
I worked with SyQwest to completely optimize the SyQwest website for search engine terms and key phrases that their ideal audience was looking for.
Other SEO best practices, such as back-linking, on-page optimization, and more, were implemented . The SyQwest team was also advised on how to improve conversions for their paid
search advertising to drive highly motivated search engine users to their landing pages.
As a result of my efforts, SyQwest received an increase in organic search traffic by 390%, 185% increase of pages per session, and improve time on site by 90%. SyQwest also saw a 46% decrease in their bounce rate.
High Level Results:
• Organic search improved by 390%
• Bounce Rate decreased by 46%
• Time on site increased by 90%
• Resulting in over $600,000 in additional revenue
SEO,Paid Ads,CRO,Content Marketing,Copywriting,CMO,Branding,Web Development
Technology
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The customer's main challenge was not being able to deliver a profitable ROAS on Facebook and Instagram, despite their core audiences being present there, especially on Instagram. There was a lot of engagement that did not result in sales.
Their ROAS was stuck at around 50% (0.5 : 1).
Of note, the Northern Hemisphere was heading into spring, which is their busiest time, with 90% of their sales coming from the US, Europe and the Middle East, so it was important to see results very quickly.

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