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Comparing the metrics from January 2020 to January 2021:
The client had stagnant growth for ~3 months and was looking to get to the next stage in their growth.
During the onboarding call we discussed the following challenges:
Eventually i had to maneuver the intricacies of a rapidly growing business and its relation to third party vendors which led to me building their in house team.
At the time i was the Account DIrector and in charge of all digital efforts including marketing, budget placement, strategic partner ships. growth. etc . I was working for an agency in which we had the following resources:
During our initial phases we focused on the following:
During the last phases we focused on the following while maintaining the above mentioned KPI's:
Comparing the metrics from January 2020 to January 2021:
Paid Ads,Paid Ads,Paid Ads,Google Shopping,Paid Ads,Marketing Strategy,Branding,CRO,Copywriting,Content Marketing,SMS Marketing,Email Marketing,Marketing Strategy,Marketing Strategy,Other,Web Development,SEO,CMO,Web Development,Social Media Management,Branding,Web Development,Branding,Other
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UV Vodka's challenge was to "revive" the brand and to make UV Vodka relevant again in today's competitive market. The opportunity presented was to increase brand relevancy in the alcohol and distilled beverage industry by creating an innovative, strategic marketing plan that would include a healthy mix of paid social, search and social influencer initiatives.
Create a new website for Southampton FC and rebuilt their online store on Sitecore CMS
This Award Winning Hair Salon needed to drive more traffic and bookings to grow the business at their primary location while launching a new location in a neighboring city. The ask was to grow sales in both locations while minimizing the cnabalization of customers from their existing database.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
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