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Comparing the metrics from January 2020 to January 2021:
expert
The client had stagnant growth for ~3 months and was looking to get to the next stage in their growth.
During the onboarding call we discussed the following challenges:
Eventually i had to maneuver the intricacies of a rapidly growing business and its relation to third party vendors which led to me building their in house team.
At the time i was the Account DIrector and in charge of all digital efforts including marketing, budget placement, strategic partner ships. growth. etc . I was working for an agency in which we had the following resources:
During our initial phases we focused on the following:
During the last phases we focused on the following while maintaining the above mentioned KPI's:
Comparing the metrics from January 2020 to January 2021:
Paid Ads,Paid Ads,Paid Ads,Google Shopping,Paid Ads,Marketing Strategy,Branding,CRO,Copywriting,Content Marketing,SMS Marketing,Email Marketing,Marketing Strategy,Marketing Strategy,Other,Web Development,SEO,CMO,Web Development,Social Media Management,Branding,Web Development,Branding,Other
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Think Influence was tasked to help Birdsong increase its following on Instagram to reach a milestone of 10k followers.
Kristi Hyson's #1 goal was to increase the quality of her leads. In a highly competitive real estate marketing, Kristi Hyson knew that their current service provider was not providing the quality of leads she knew could be attained from Google Ads. She wanted to see a more engaged user by way of a higher click-through rate (CTR), a decrease in her CPC (cost-per-click) and an increase in conversions along with the conversion rate.
