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Comparing the metrics from January 2020 to January 2021:
The client had stagnant growth for ~3 months and was looking to get to the next stage in their growth.
During the onboarding call we discussed the following challenges:
Eventually i had to maneuver the intricacies of a rapidly growing business and its relation to third party vendors which led to me building their in house team.
At the time i was the Account DIrector and in charge of all digital efforts including marketing, budget placement, strategic partner ships. growth. etc . I was working for an agency in which we had the following resources:
During our initial phases we focused on the following:
During the last phases we focused on the following while maintaining the above mentioned KPI's:
Comparing the metrics from January 2020 to January 2021:
Paid Ads,Paid Ads,Paid Ads,Google Shopping,Paid Ads,Marketing Strategy,Branding,CRO,Copywriting,Content Marketing,SMS Marketing,Email Marketing,Marketing Strategy,Marketing Strategy,Other,Web Development,SEO,CMO,Web Development,Social Media Management,Branding,Web Development,Branding,Other
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Vitamin Energy had no email program. They had built a new website and was planning on a new acquisition campaign but had no campaigns or email flows to help nuture the prospects into paying customers and long term customers.
The launch of one of the most emblematic hotels of madrid. located in a history building, one of the only building. with a 360 view of madrid. the challenge in summer. of 2019. was to launch the hotel through a huge media buzz created from a VIP private party on the sky 360 bar.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
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