We were able to increase the ROAS by 4x what it was before

4.32
ROAS

The Challenge

The client launched his website and wanted an agency to generate sales for him

The Process

We analyzed his content, recommended modifications to his website & launched new ads

The Solution

We were able to increase the ROAS by 4x what it was before

Skills Used

Paid Ads,Paid Ads,Branding,Content Marketing,Copywriting,CRO,Social Media Management

Industry

Style & Fashion

Results by the numbers

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More Case Study

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CPO

Academy Class

Increase revenue and leads through innovative marketing strategies.

CareWise Solutions

34.4K

new email subscribers

Olivela

Please read the Process overview first.


Olivela went against the expert opinions of not only myself, but our paid social lead and their Facebook rep. They wanted to set up their ad sets in a very niche way by targeting each celebrity and their charity. For example, one ad set for Jennifer Anniston and one ad set for St. Jude. Not only did I struggle with targeting challenges, but creative issues as well. The celebrities and charity's representation were later seeing the creative live on their feeds and telling Olivela they were not approved, so I had to pause ads and/or launch new ones. The algorithm was consistently being reset almost on a daily basis due to unforeseen circumstances on Olivela's side.

0.15

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Happy Endings

It has never been advertised on google before, so we had very little data.

Over 3.000 products.

Very Niche

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