
Generated over 180,000 free account registrations and over 7,800 free trial customers (with credit card). 6.6 million people reached 885,000 website visitors. Average CTR 3.3%, CPC $0.29
ScholarshipOwl is an innovative platform designed to allow students to apply to hundreds of scholarships with a single application form. Matching students with the award opportunities that best match their personality, grades, lifestyle, and more. Generated over 180,000 free account registrations and over 7,800 free trial customers (with credit card). 6.6 million people reached
885,000 website visitors. Average CTR 3.3%, CPC $0.29
Developed the paid social acquisition strategy for Scholarship Owl leveraging Facebook to drive registrations
Generated over 180,000 free account registrations and over 7,800 free trial customers (with credit card). 6.6 million people reached 885,000 website visitors. Average CTR 3.3%, CPC $0.29
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The challenge at Constellation HomeBuilder Systems was to develop the groundworks for marketing initiatives to influence select accounts and persona's in the vertical market of construction and homebuilding. The marketing team required the introduction of initiatives that included demand generation, nurture programs, direct mail promotions, events, and product promotions.
Credit One Bank credit card is designed for people who are trying to rebuild their bad credit and people starting out and trying to build credit. Credit One was not a well-known consumer brand, the challenge was two-fold, One, to educate the consumer who Credit One was, and two, inform the consumer that while most credit card companies asked for too much information (TMI) when you apply for their card, Credit One only asked a few.

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.