
Generated over 180,000 free account registrations and over 7,800 free trial customers (with credit card). 6.6 million people reached 885,000 website visitors. Average CTR 3.3%, CPC $0.29
ScholarshipOwl is an innovative platform designed to allow students to apply to hundreds of scholarships with a single application form. Matching students with the award opportunities that best match their personality, grades, lifestyle, and more. Generated over 180,000 free account registrations and over 7,800 free trial customers (with credit card). 6.6 million people reached
885,000 website visitors. Average CTR 3.3%, CPC $0.29
Developed the paid social acquisition strategy for Scholarship Owl leveraging Facebook to drive registrations
Generated over 180,000 free account registrations and over 7,800 free trial customers (with credit card). 6.6 million people reached 885,000 website visitors. Average CTR 3.3%, CPC $0.29
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Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.