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Samsonite had a CRM database of customers but had not sent an email in over 6 months. They were looking for a fresh approach for its email marketing program to re-engage and nurture current and new customers. The challenge was to establish a new strategy and approach that would improve email open rates and click through rates to ultimately increase its ecommerce sales for its travel bags, luggage and accessories.
The Physio Loft started has a small, one person clinic with dreams of expanding into a vibrant clinic employing multiple therapists. The clinic is located in Downtown Toronto where there are 2 large chains of clinics dominating the industry. It had been challenging for The Physio Loft, as a small clinic to grow their cliental in the industry.
Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
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