
The initial customer acquisition campaigns across channels averaged between 300-450% ROAS. The email automations brought in around $250,000 in extra revenue each year once they were setup.
Take a small, local brand and grow its online presence and revenue.
We created a multi-channel approach across Google Search, Display, and Facebook/Instagram ads. We developed a different approach for 3 levels of the funnel and then optimized them accordingly. We also developed 5 different advanced email marketing automations designed to increase initial customer acquisition and maximize lifetime customer value
The initial customer acquisition campaigns across channels averaged between 300-450% ROAS. The email automations brought in around $250,000 in extra revenue each year once they were setup.
Paid Ads,Paid Ads,Email Marketing,Copywriting,Web Development,Paid Ads
Health & Wellness
Put your e-mail in and we'll arrange a consultation call for you
This client was looking for help increasing sales during the pandemic. They were managing the campaigns on their own and not seeing much success.
This client sells file recovery software for Macs and PCs. Over the course of our engagement, they have changed from a single purchase model to a subscription model.
I started working with BodyFX (home workout programs) as they were heading into a historically slower period for the brand (Q4). They had never run "holiday" sales or messaging, instead opting to reduce spend Oct-(mid)Dec before their big Q1 push. I pitched the client on a pre-holiday strategy (promotion & messaging) for us to start testing in early November, which he approved. The campaigns were a success (within target CPA range) and we were not only able to scale the initial tests, but iterate on the messaging throughout Nov & Dec to scale consistently over the holiday period, resulting in a 129% increase in spend YoY.
Pinterest ads present a unique set of challenges with tracking. We have worked together with a world renowned engineering & development team as well as the internal Pinterest engineering & development team to create the most powerful & accurate tracking solution for Pinterest ads on the market!

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.