The initial customer acquisition campaigns across channels averaged between 300-450% ROAS. The email automations brought in around $250,000 in extra revenue each year once they were setup.

3.5
ROAS

The Challenge

Take a small, local brand and grow its online presence and revenue.

The Process

We created a multi-channel approach across Google Search, Display, and Facebook/Instagram ads. We developed a different approach for 3 levels of the funnel and then optimized them accordingly. We also developed 5 different advanced email marketing automations designed to increase initial customer acquisition and maximize lifetime customer value

The Solution

The initial customer acquisition campaigns across channels averaged between 300-450% ROAS. The email automations brought in around $250,000 in extra revenue each year once they were setup.

Skills Used

Paid Ads,Paid Ads,Email Marketing,Copywriting,Web Development,Paid Ads

Industry

Health & Wellness

Results by the numbers

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With the pandemic striking, Bloc Shop, one of Quebec's main climbing spots, had to diversify. Their in-person boutique had a lot of choices, as their climbing shoes offering is one of the best in Canada. However, their online store was not generating a lot of conversions.


They came to us for Google, Facebook and Instagram Ads.

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Rejuvant

The cost of acquisition through paid channels was higher than desired.

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