The initial customer acquisition campaigns across channels averaged between 300-450% ROAS. The email automations brought in around $250,000 in extra revenue each year once they were setup.
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Take a small, local brand and grow its online presence and revenue.
We created a multi-channel approach across Google Search, Display, and Facebook/Instagram ads. We developed a different approach for 3 levels of the funnel and then optimized them accordingly. We also developed 5 different advanced email marketing automations designed to increase initial customer acquisition and maximize lifetime customer value
The initial customer acquisition campaigns across channels averaged between 300-450% ROAS. The email automations brought in around $250,000 in extra revenue each year once they were setup.
Paid Ads,Paid Ads,Email Marketing,Copywriting,Web Development,Paid Ads
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In 2013, Adobe announced a radical business model change for its suite of creative products - the end of Adobe Creative Suite to a fully subscription-based model, Adobe Creative Cloud. This was a big change for its creative users, which received a lot of negative sentiment and push back. The challenge was to leverage social media to build a new community for Adobe Creative Cloud, supporting its customer community in a way that would influence sales for Adobe Creative Cloud.