Results included blogs and pages ranking on page one of Google and emails triggering record-breaking sales.
expert
SEO Savvy is a content marketing agency with clients in the education and financial services spaces. These clients needed content that ranked well in the search results and direct response copy that drove sales.
I used my extensive training, certifications, and experience in SEO to write blogs that ranked on the first page of Google for clients in the education space.
Tactics employed included:
For SEO Savvy's client in the financial services space, I utilized direct response copywriting tactics to write high-converting emails and landing pages. One email written in February 2020 drove more sales in one week than the entire month of February 2019.
Tactics employed included:
Results included blogs and pages ranking on page one of Google and emails triggering record-breaking sales.
Copywriting
Finance
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Company Description
MassPay makes it simple to pay anyone, anywhere, any way they want. Servicing over 150 countries in 50+ currencies, MassPay tailors mass payouts to local preferences with the widest selection of payout methods available.
Challenge
One of MassPay's key value propositions is to help global companies enter emerging markets, particularly where payments can be tricky (e.g. Africa, South East Asia, Latin America). In many of these regions, payees do not have a bank account, or are underbanked.
We are looking to target executive level audiences (CEO, CFO, COO) who are ready to expand their company globally.
This was a brand new restaurant and they had zero online assets and no presence online, which for a restaurant means certain death. So they needed to get on the popular and more established platforms like Google Search, Facebook, and Instagram and we're currently working on an organic TikTok strategy to really blow up our exposure and the number of daily orders coming in.
I helped to create the website on WordPress and set up the foods they sell on WooCommerce so we could use that as a catalog to promote on Facebook, IG, Google Shopping, and other product awareness placements.
The main goal has been to generate customers for their lunch buffet and get exposure for dine-ins at night.