
Client achieved market leader position with reduced cost per acquisition from ads optimization
Combine two websites into one, and consolidate market leadership position with brand.
Retired Catalog Clearance website and rebuild Shade Cloth Store using products from both sites. Ads optimized to generate sales at 50% reduced CPA
Client achieved market leader position with reduced cost per acquisition from ads optimization
Paid Ads,Paid Ads,Paid Ads,Google Shopping,Paid Ads,CRO,Marketing Strategy,SEO,Web Development,Web Development
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Give a Home Foundation is a project very close to my heart. With the homelessness issue rapidly increasing in South Africa during the COVID pandemic, myself and my co-founders of the foundation wanted to make a difference. I developed a marketing strategy to help the foundation raise funds for this important cause. "Stay at home the world has been saying... but where do you go when you do not have a home."
The British International School of Houston is a premium private K-12 located in one of Houston's suburbs. Because of its location away from the center of wealth, Houston's heavy traffic, and it's location in a suburb away from main roads or highways, BIS Houston was known as one of Houston's best kept secrets but had reached a plateau in its growth. In addition, as a premium private school, BIS Houston also has 2 or 3 competitors that are located closer to the center of wealth within Houston that have comparable tuition rates (averaging $24,000/year per child).

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.