
All campaigns averaged a 325% ROAS which was a major success KPI for the client
This client has never run any paid media before so I had to develop the entire strategy and build out all the campaigns.
As their budget was limited, we created a two-step funnel for initial customer acquisition and remarketing.
All campaigns averaged a 325% ROAS which was a major success KPI for the client
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BudgetNet had established itself as a highly respected provider of NDIS plan management services over their short history.
Their growth had been on the back of word of mouth, referrals and paid search.
With more and more competition entering the market, however, they had noticed their cost per click and return on investment on paid search campaigns get slowly chipped away.
They knew that longer-term, they needed an SEO strategy in place to protect their online presence in the market.

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