The Challenge

Brand Strategy consultation. Developed its digital brand, created an integrated communication, marketing and technology campaign to drive traffic to its own touchpoint to deliver a better customer experience along with increasing loyalty and margins for the brand.

The Process

Strategy Development based on market research & analytics, to then go through developing an integrated communications and marketing strategy to increase bookings.

The Solution

Skills Used

Marketing Strategy,Social Media Management,Content Marketing

Industry

Travel & Leisure

Results by the numbers

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The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.