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+ 250% Increase in Sessions
+ 500% Increase in Monthly Leads
+ 150% Increase in Conversion Rate
+ 100% Decrease in Cost per Acquisition through
Increase brand presence in Canada, product purchases and total revenue.
Created a growth marketing strategy with search at its core. The campaign strictly focused on increasing product purchases from new users while engaging in remarketing activities via various channels for current users to increase LTV.
We had to compete against industry leaders with just a small fraction of the budget (a 400M company vs a startup) and every dollar counted at the end of the day.
I was able to increase overall efficiencies and reduce CPA by 150% while increasing overall product purchases by 600%+
+ 250% Increase in Sessions
+ 500% Increase in Monthly Leads
+ 150% Increase in Conversion Rate
+ 100% Decrease in Cost per Acquisition through
Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Branding
Technology
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This client is a food card and food manager course and testing provider. They help restaurant employees and managers gain the proper credentials they need to follow state and city guidelines. They offer both online and in-person classes and testing.
We faced several challenges.
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