After the site relaunch, the ranking did suffer for a few weeks, but once the new site was crawled and indexed, rankings came back at least as solid as before, and in some cases better than ever.

The Challenge

The client had developed a new website in WordPress, and the web developer called me in at the eleventh hour to check the site's organic optimization. I very quickly determined that the client's organic footprint would suffer badly by taking the site live. The client then redeveloped the site in Magento, and I took the lead in all matters related to organic optimization, including keyword research, content development and on-page optimization.

The Process

I utilized a range of free and paid tools to do the work, including Google Ads Keyword Research, Moz, SEMrush and Screaming Frog.

The Solution

After the site relaunch, the ranking did suffer for a few weeks, but once the new site was crawled and indexed, rankings came back at least as solid as before, and in some cases better than ever.

Skills Used

Copywriting,Paid Ads,SEO

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Paytient

Paytient needed several customer journeys written and produced in a short amount of time. There were over 150 emails that needed to be created, edited, built and tested in less than six months.

7

ROAS

Carolyn Pollack Jewelry

Developed email automations which account for upwards of 50% of total monthly revenue

Built campaigns on multiple channels that delivered a ROAS above target, between 6-9x range

Aligned site architecture and content to earn high value keywords for strong organic growth

0.75

ROAS

Gakken

The Challenge


Prior to working with Diogenes Solutions, the team at Gakken focused their efforts on Amazon Marketing with no Success usually just opting for automatic Amazon PPC campaigns that were costly and not profitable.


To position itself as a Top selling children’s book company, Gakken would have to prioritize targeted manual PPC campaigns. They would need to focus on ASIN targeting competitor products. Book targeting needs to be conservative in bidding and hyper targeted.


The Gakken team sought me out as the right person to take on the challenge.

The goal was to refine Gakkens PPC targeting with manual Selection, identify high-impact keywords, Categories and Products as well as display ads to fill topic gaps throughout the funnel, and ultimately, grow traffic and conversions.






2x

Revenue in 60 days

pk24

pk24 faces unique challenges as the product is a vagina tightening cream and has been around since 2005. Due to the product type, you are not allowed to advertise on Facebook and no remarketing to site visitors on Google due to prohibited product types.


The website was old and did not convert well so we put an entire strategy in place starting with improving the conversion rate with a new Shopify template with well-written content that speaks to the target audience.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.

Film Independent

Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.

Spanish And Go

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.