At Think Influence we were tasked to introduce incard as the new super-app of e-commerce entrepreneurs on their instagram account. We had to re-boot their account with a new strategy emphasizing community, feature benefits, and team.

In the beginning of our project the only challenge was the testing to see what worked for her accounts and the platforms we would be using. We use Pinterest, Instagram, Facebook, and TikTok. Throughout this trial and error process I was able to determine a good mix of what worked and what didn't. Once we were consistent for three months, we saw massive success.

Redefining the way online fashion brand functions today. International & LA-made.

Stoked to be part of this fast-paced and growing team making high-end women’s fashion available for the world.

Duties:

- scaling

- user acquisition

- advertising strategy & execution

- social media marketing

Michael was unsure if there was a viable market opportunity to provide virtual dermatology to Americans. He needed a viable way to test his business idea quickly. He turned to me to build out a paid ad program to gather leads for Clear Health.

The two of us needed to determine viable benchmarks of the cost per lead to determine whether or not this was a profitable business venture to supplement Nefaire. Additionally, we needed to determine the best ad platform to reach people interested in online dermatology.