The Challenge

The Process


The Solution

Skills Used

Paid Ads,Paid Ads

Industry

Education

Results by the numbers

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More Case Study

0.25

ROAS

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2.5

CPM

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To build an online community, enticing people to follow and use recipes from Make Good/Bake Good and purchase products from ACH Food (Fleishmann's and Mazola Oil).

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Advertising budget was doubled but pipeline from digital channels remained the same. Lack of reporting and clarity between channels driving performance

0.2

CPL

LiveU

Small market share.

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