California is inundated with hotels. There was a brand new hotel built not far from their location. I really focused on their unique brand and location on the Sunset Strip. They have a rich history but they were in need of some updates to the property. They liked to focus mostly on their brand and status, that they thought that alone would keep them top of mind. Their price point was much higher than a Marriott or other chain hotel.
Research relevant keywords and competitors. Build out campaigns and monitor performance. Constantly test ad copy and location targeting to better performance and increase ROAS. Implemented SEO on their site to help with their SERP rankings.
I increased their ROAS from a 4-1 to a 7-1.
Paid Ads,Paid Ads,SEO
Travel & Leisure
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This client came to me after going through 2 agencies with unsuccessful results. The owner had issues discovering how to drive more results from their paid advertising efforts. They were getting a lot of people adding to cart and initiating checkouts, but not actually purchasing.
Their main objectives are to drive a more successful return on ad spend on the front end, but also needing to increase customer retention from the sales that came in so they were more profitable on the backend as well.
We implemented a new campaign structure to generate better results as well as helping to work on retaining and cross-selling campaigns that would drive a better LTV for the brand as well as new creative and audience testing as well.
This comfort food company was doing well but recognized the need to retain more of its existing customer base. Strategies such as retargeting on social media are expensive, however. After doing some research and hearing positive remarks from other DIDO clients, they decided to move forward with DIDO’s email marketing to re-engage their customers and develop more long term relationships.

In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.

In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.