• Email/SMS marketing
  • upwards of 30% improve across OPR, CTR, CVR
  • Facebook Ads
  • 148% Increase in ROAS
  • Google Ads
  • New channel assisting in acquiring new customers at a $15 CAC
  • New Shopify Website creation from design to launch
  • Increase in site speed, conversion rate, and customer experience
  • Influencer marketing
  • Custom developed landing pages and hand picked influencers to perform at a minimum of break-even across all partnerships


1.48
ROAS

Abel P.

Mayple Vetted

expert

The Challenge

The client was facing growth problems they had low margins, a low budget, and an underwhelming digital presence. We were tasked with creating a new website and driving profitable sales.

The Process

I performed an overall audit, that included the following:

  • Persona creation
  • Web optimizations
  • Email/SMS marketing overview
  • Pop up optimizations
  • New customer journey experience
  • Creative audit
  • Keyword research

I custom-developed a team to execute the following channels:

  • Email/SMS marketing
  • Facebook Ads
  • Google Ads
  • SEO Marketing
  • New Shopify Website creation from design to launch
  • Influencer marketing

The Solution

  • Email/SMS marketing
  • upwards of 30% improve across OPR, CTR, CVR
  • Facebook Ads
  • 148% Increase in ROAS
  • Google Ads
  • New channel assisting in acquiring new customers at a $15 CAC
  • New Shopify Website creation from design to launch
  • Increase in site speed, conversion rate, and customer experience
  • Influencer marketing
  • Custom developed landing pages and hand picked influencers to perform at a minimum of break-even across all partnerships


Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,Branding,Copywriting,Email Marketing,Branding,SMS Marketing,CRO,Marketing Strategy

Industry

Health & Wellness

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