• Email/SMS marketing
  • upwards of 30% improve across OPR, CTR, CVR
  • Facebook Ads
  • 148% Increase in ROAS
  • Google Ads
  • New channel assisting in acquiring new customers at a $15 CAC
  • New Shopify Website creation from design to launch
  • Increase in site speed, conversion rate, and customer experience
  • Influencer marketing
  • Custom developed landing pages and hand picked influencers to perform at a minimum of break-even across all partnerships


1.48
ROAS

The Challenge

The client was facing growth problems they had low margins, a low budget, and an underwhelming digital presence. We were tasked with creating a new website and driving profitable sales.

The Process

I performed an overall audit, that included the following:

  • Persona creation
  • Web optimizations
  • Email/SMS marketing overview
  • Pop up optimizations
  • New customer journey experience
  • Creative audit
  • Keyword research

I custom-developed a team to execute the following channels:

  • Email/SMS marketing
  • Facebook Ads
  • Google Ads
  • SEO Marketing
  • New Shopify Website creation from design to launch
  • Influencer marketing

The Solution

  • Email/SMS marketing
  • upwards of 30% improve across OPR, CTR, CVR
  • Facebook Ads
  • 148% Increase in ROAS
  • Google Ads
  • New channel assisting in acquiring new customers at a $15 CAC
  • New Shopify Website creation from design to launch
  • Increase in site speed, conversion rate, and customer experience
  • Influencer marketing
  • Custom developed landing pages and hand picked influencers to perform at a minimum of break-even across all partnerships


Skills Used

Paid Ads,Paid Ads,Google Shopping,Paid Ads,Branding,Copywriting,Email Marketing,Branding,SMS Marketing,CRO,Marketing Strategy

Industry

Health & Wellness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Schlumberger

Schlumberger is the world's largest oil & gas services company. In my capacity as their first ever full-time digital marketer, I was responsible for a range of work to help the company implement best practices, including:


  • Development of an in-house manual for on-page optimization for the company's writers.
  • Conducting a range of SEO audits for the company's lines of business.
  • Creating a range of dashboards in Google Data Studio to incorporate data from Google Analytics, Google Search Console and SEMrush to show decision makers at a glance how their content was performing in organic search.
  • Management of the bulk of the company's Google and Bing paid search campaigns.

Aveling

  • Managed paid search accounts and SEO for WA’s largest online training provider. 


Parts Town

I was brought on board as the CRM/Campaign Manager and was in charge of revamping and enhancing the customer lifecycle. Our data lived in various systems so it was figuring out a way to enhance the programs using data.

Frothy Monkey

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.

Oakland Museum of California

Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.

MelioGuide

MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.

Waterloogreenway

Ready to revolutionize your marketing approach? Partner with Mayple and embark on a transformative journey toward enhanced engagement, improved metrics, and sustained growth. Contact us today to explore tailored strategies that will redefine your marketing trajectory.