The brand found ongoing sales with the primary target market becoming the US. It continuously launched new collections and styles to keep customers coming back for more. Through our ads, they learnt how to refine the line and identified best sellers.


Unfortunately when the pandemic hit, the company's supply chain was significantly impacted and it had to completely change its concept since the line was no longer relevant to people's needs. The founders decided to close the business and launch something new when time is right.

0.6
ROAS

The Emms

Mayple Vetted

agency

The Challenge

Terra Ombré was a fashion destination for trendy fashion choices, including clothing and accessories, that could easily take you from day to night and through all of life's adventures. It also had a sustainability angle with a recycling program. This was a completely new platform that wanted to launch in multiple markets at the same time to find the best product market fit and scale.

The Process

To help Terra Ombré achieve its goals, we first worked out the marketing strategy to:

  • Raise awareness
  • Clearly define the brand and its USPs
  • Drive sales


As the brand's goals were quite aggressive, we focused on online advertising, including Facebook and Instagram ads, Paid Search and Google Shopping, as well as organic social media posts.


Once the brand started seeing traction and started building its customer base and email list, we added email marketing as an additional channel to build a deeper relationship with its audience.


As part of the project, we also supported the brand with identifying new opportunities to upsell and improve site conversions by refining their website's design and implementing new apps.

The Solution

The brand found ongoing sales with the primary target market becoming the US. It continuously launched new collections and styles to keep customers coming back for more. Through our ads, they learnt how to refine the line and identified best sellers.


Unfortunately when the pandemic hit, the company's supply chain was significantly impacted and it had to completely change its concept since the line was no longer relevant to people's needs. The founders decided to close the business and launch something new when time is right.

Skills Used

Marketing Strategy,Social Media Management,Paid Ads,Paid Ads,Paid Ads,Google Shopping,Email Marketing,Web Development,Web Development

Industry

Style & Fashion

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2

CPL

Festival Pass

The world's first live events subscription service across music, film, food & wine, theater, tech & innovation and more.


- User Acquisition Growth.

- Paid Media on Facebook & Instagram

- Paid Media Strategies & Funnels

- Landing Pages

- Advertising Strategy

- Copywriting

1.04

ROAS

LanternSol

The challenge faced was how to grow and promote a web development + digital marketing agency, in a hyper competitive space.

Patagonia Nahuen By Delicatessen Patagonia

Build from the ground up a brand both for on and off line, for international gourmet food franchise system.


create all assets, ecosistemas, process and workflows related to traffico of customers to store and delivery systems

0.75

CPR

paus

We had to ensure the CAC was low enough to generate profit but that we scaled quickly enough to achieve growth projections for future funding rounds.