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Beating out the less expensive, lower quality competition.
I ran Google Ads for the company to increase both awareness and lead generation. The goal was to keep CPC low while also finding a good balance in CPA against the large budget completion, such as Floor & Decor and Home Depot services.
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Develop a new loyalty program to increase customers moving from first to second purchase as well long-term retention.
Vita Cup was looking for a team to support their in-house designers and create a higher output of creatives on a regular basis. We have worked with Vita Cup for years on both graphics and videos, primarily for advertising pieces, to help them scale quicker and stay on brand along the way.
