0.6
ROAS

The Challenge

The Little Market is a fair-trade home goods website and non-profit that helps women artisans from around the world sell their wares globally. With The Little Market, here are some of the projects we worked on:

  1. Improving ROAS from paid marketing efforts. Goal: 2x at least Current quarterly returns: 3.4x
  2. Content Strategy and SEO: Improving the Domain Authority over a year. Currently, at 68, which is really good. Helped refine blog strategy and provided avenues for distribution through authentic marketing activities.
  3. E-commerce: Helped implement e-commerce strategies to improve conversion rates across the website.

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Paid Ads,CRO,Content Marketing,Email Marketing,Marketing Strategy,SEO,Google Shopping,Paid Ads,Paid Ads,Branding

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.6

CPL

Neopath

The main challenge with this account was that they have a high ticket offering with a long sales cycle. Their persona also is a very specific type of decision maker within bigger companies who are looking for onsite health services.

2

CPL

Festival Pass

The world's first live events subscription service across music, film, food & wine, theater, tech & innovation and more.


- User Acquisition Growth.

- Paid Media on Facebook & Instagram

- Paid Media Strategies & Funnels

- Landing Pages

- Advertising Strategy

- Copywriting

Karambit

The major issue this client had was finding someone reliable to strategize and implement email marketing campaigns to their existing list. They have tried several agencies and freelancers, but the quality of work and results were not there.


  • No Campaign Strategy: There was no developed campaign strategy.
  • Poorly Designed Emails: Previous campaigns were poorly designed.
  • Excluding Certain Products: Certain products had to be excluded from all promotions.

3.85

ROAS

Kolcraft

Baby and toddler industry focused client for B2C eCommerce. Goal was to increase sales for holiday shopping season from November - December for current campaigns compared to last year using Google and Facebook ads.

Northeastern University

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.

TPI

Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.

Select Software Reviews

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.