The Little Market is a fair-trade home goods website and non-profit that helps women artisans from around the world sell their wares globally. With The Little Market, here are some of the projects we worked on:
Paid Ads,Paid Ads,Paid Ads,CRO,Content Marketing,Email Marketing,Marketing Strategy,SEO,Google Shopping,Paid Ads,Paid Ads,Branding
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As one of the world's leading news agencies, Reuters goes "back to the start, where there’s no bias and no agenda to tell the real story," thereby providing a critical service all Reuters employees deeply believed in. Yet as a small business unit in shrinking industry (Publishing) within a large company (Thomson Reuters), the news agency was severely limited in both staff and budget.
My challenge was to help grow revenue through the digital marketing channel for the news agency with only $100k-$200k budget and no staff support within the new agency.

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.