0.6
ROAS

The Challenge

The Little Market is a fair-trade home goods website and non-profit that helps women artisans from around the world sell their wares globally. With The Little Market, here are some of the projects we worked on:

  1. Improving ROAS from paid marketing efforts. Goal: 2x at least Current quarterly returns: 3.4x
  2. Content Strategy and SEO: Improving the Domain Authority over a year. Currently, at 68, which is really good. Helped refine blog strategy and provided avenues for distribution through authentic marketing activities.
  3. E-commerce: Helped implement e-commerce strategies to improve conversion rates across the website.

The Process

The Solution

Skills Used

Paid Ads,Paid Ads,Paid Ads,CRO,Content Marketing,Email Marketing,Marketing Strategy,SEO,Google Shopping,Paid Ads,Paid Ads,Branding

Industry

Home & Garden

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.51

CPO

Singapore Grand Prix

For Singapore Grand Prix, the tickets always sell out, but the challenge was to sell out as soon as possible, by targeting and reaching those who are more likely to purchase the tickets. This required optimizing the media channels and targeting in order to increase online transactions and reducing the cost per transaction.

0.2

ROAS

LED Supply

Client couldn't profitably acquire customers through their search ads. Our team helped do some minor rebranding, as well as focus on their (at the time) audience core of police departments.

244M

Organic video views

Google EMEA

In my previous role as Head of EMEA Social Media & Content at Google, my mission was to create a high-functioning content and social media capability within the region and to equip PR and marketing leads from around the world to create winning holistic campaigns with confidence. My focus was to apply region-wide and country specific social media strategies to tentpole moments and create and scale resources for over 35 country teams.


Aarong Chang Galleries

Our clients' goal was to sell their Holiday Collection online. During the pandemic, a successful launch was more important than ever to their business. 

Yollo

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.