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This brand started with zero online revenue. Today, the online revenue accounts for 25% of total sales and we are able to continuously scale online profitably. The blended ROAS for the entire year measures at 450%.
This brand was a predominantly retail focused product with no online presence at its conception. The vision was to begin selling this product online, however due to the limited retail data available, it was especially challenging to understand the customer demographic. Prior to taking over this account, the only online asset was the website with a contact form, however this did not even include the ability to purchase online.
Unfortunately there were no tags, pixels or CRM database to help understand the existing customer base. The first step was to implement all the necessary tags and pixels along with an email popup form to allow us to build a CRM database. This allowed us to analyze the audience and better understand the buyer demographic. This was then used to create several buyer personas, allowing us to eventually create a full digital funnel.
This brand started with zero online revenue. Today, the online revenue accounts for 25% of total sales and we are able to continuously scale online profitably. The blended ROAS for the entire year measures at 450%.
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Create a series of animated videos to be used for the sales team and social media. I worked with the Product Manager to develop the script, storyboarding, and copywriting of each video.
Woulvestuff reached out to us because they were trying to find a better way to use their existing chatbot. The store had a chatbot referring customers to the website from Facebook and inviting people to join a mailing list, according to the client, that list is responsible for 40% of the sites income.
the main challenge was that the client wanted to use the same chatbot for the website and Facebook, we had to do something that will provide a reason for new and returned users to engage with the chatbot and give their emails to join the community.
They enlisted DIDO AGENCY to create a more consistent, frequent, and aligned communication strategy and expand their branding to their consumers’ inboxes.
In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
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