• Went from averaging $1,500 in sales the previous 3 months, to hitting $45,000 in month 3 working with me.
  • ROAS improvement by 60%
0.6
ROAS

The Challenge

The client launched on Amazon a few months ago, but the supplement space is very competitive so they found it hard to get clicks and conversions. They decided to hire an Amazon expert to see if they could improve sales and ROAS.

The Process

  • Amazon PPC campaigns deep-dive audit
  • Sponsored Products optimization
  • Sponsored Brands optimization
  • Sponsored Display optimization
  • Rank-boosting campaigns


The Solution

  • Went from averaging $1,500 in sales the previous 3 months, to hitting $45,000 in month 3 working with me.
  • ROAS improvement by 60%
Skills Used

Paid Ads

Industry

Health & Wellness

Results by the numbers

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Shark Australia

Shark Clean AU is the sister brand to Ninja Kitchen and they both faced similar challenges.


The brand was struggling to improve the ROAS of their online store above 300%, after getting a taste of 800 - 900% during the pandemic, when people being stuck at home all day every day was beneficial to a brand like theirs. The brand was already familiar to consumers who were used to seeing it at stores like Harvey Norman and Kmart, but now could no longer shop at those stores. Another challenge was not being able to offer discounts on their products deeper than the stockist retailer were offering.


The target ROAS was 500 - 600%. The channels they were using were Facebook/Instagram Ads and Google Ads. Facebook was an area of concern as they did not see consistent returns there, although the channel did very well during lockdowns.

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