We produced 6 animated videos promoting 6 different products, that included their functionality, features and benefits.
Create a series of animated videos to be used for the sales team and social media. I worked with the Product Manager to develop the script, storyboarding, and copywriting of each video.
We started off with the introduction of each product followed by reviewing the basic elements of what the client would like to have included in the videos. We started with approving the text, followed by implementing it into the storyboard and then adding the animation and sound.
We produced 6 animated videos promoting 6 different products, that included their functionality, features and benefits.
Branding,Copywriting
Health & Wellness
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When Andrea joined ANZ's online sales team, the home loans section of the website was unengaging and decreasing SEO effectiveness, on an out-of-date content management system that was ready for decommissioning.
The business desire was to migrate the website to Adobe Experience Manager and deploy a personalization test/learn program, starting with this redesign.
The goals, therefore, were to:
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